New thinking. New profits.

Sage Tree helps manufacturers plot an exciting new path to profits by making the most of both traditional and emerging retail channels.

Sage Tree helps manufacturers develop a new plan to increase profits by making the most of both traditional and emerging retail channels. While other companies focus exclusively on brick and mortar stores, our omnichannel approach takes advantage of every opportunity to drive sales for your company. At Sage Tree, we have a wide range of expertise and represent products that fall into a variety of categories, including hardware, toys, sporting goods, kitchen and bath, health and beauty, lawn and garden, food and more. Sage Tree is dedicated to your success and provides a strategic partnership for the online channel.


Sage Tree LLC is a national sales representation agency focused on the eCommerce channel

Sage Tree is uniquely qualified to help manufacturers think and act differently to turn today's marketplace realities into measurable sales growth. We integrate all aspects of the eCommerce channel to support the growth of your brand, leveraging the unique aspects of each online retailer while also offering the opportunity to include components such as search engine marketing, social media, advertising, mobile platforms and brand stores.

Our deep understanding of traditional and emerging distribution channels produce superior results for our clients, without sacrificing existing sales in the pursuit of new opportunities. Your business will experience increased market share, greater margin opportunities, accelerated speed-to-market, and better response to consumer behaviors.

Do you need to grow eCommerce sales?

 Do you need to grow eCommerce sales?

eCommerce in 2015 is forecasted to grow 15% as a channel, but many retailers are growing their categories by greater than 100%.

Are you exceeding the channel growth, what about the retailer’s category growth . . . or are you losing market share?

Do you have the resources needed to be successful in eCommerce?

Are you ready to think differently?

Why Sage Tree?

Sage Tree specializes in providing services to our clients that achieve superior results in eCommerce sales.
Those services include the following:

Why Sage Tree?
Sage Tree has developed deep relationships with buyers at many major eTailers in a variety of categories. In addition to buyers, Sage Tree has relationships with third party logistics (3PLs), video production, photography, web store development & management, EDI platforms and distribution partners.
Why Sage Tree?
Promotion Execution
We help create unique promotions using our knowledge of the retailer’s promo opportunities. Sage Tree will focus on coordinating with the buyer and the manufacturer by tracking implementation through execution to ensure success.
Why Sage Tree?
Retailer Information Portals
Sage Tree has a deep experience and knowledge with major retailer portals. We train your team to interpret the information by working with your logistics, operations, customer service and sales teams.
Why Sage Tree?
We focus on developing detailed descriptions and brand statements that increase search engine results. Sage Tree implements a strategy that employs keywords to bump products higher up in the results for both Google and the retailer's search engine.
Why Sage Tree?
Enhanced Content
WebCollage, SellPoint, A+ pages, videos, comparison matrices, lifestyle images and PDFs are some of the tools we leverage to increase conversions.
Why Sage Tree?
Sage Tree provides actionable recommendations to move the business forward by combing through all available resources: POS, portal downloads, forecasts, unit velocity across retailers, scorecards, etc.
Why Sage Tree?
Search Engine Marketing
By using leveraging tools such as Amazon Marketing Services (AMS) and Google Analytics, Sage Tree raises brand awareness and boosts sales.
Why Sage Tree?
Review Management
Reviews are increasingly an important component of the purchase decision. We use social media and other methods to help improve your products’ online reviews.

Online Shopping is Driving Online and Offline Sales for Consumers

71% of Americans are more likely to buy from a brand they follow on social media
By 2018, US online retail sales will reach $492 billion. Currently stands at $304 billion
US eCommerce sales have more than doubled in the last five years: $31.4 billion (Q1, 2009) to $66.9 billion (Q1, 20140)
By 2017, eCommerce will represent 10% of all US sales
43% of internet users have been frustrated by the lack of information they encounter while using the internet to find out about or buy goods or services
32% have been confused by information they have found online during their shopping or search.
78% of American internet users agree that online shopping is convenient for them
84% of American adults use the internet daily
Source:, 2015

At Sage Tree we believe strongly that this business is about the People and the Relationships we form.

What People Say About Us

I have been an associate of Ian's for over 15-years and most recently hired Sage Tree, LLC to help our start-up company establish an identity on the internet and pursue "internet retailer" business for our company. He delivered on all fronts, quickly and accurately....making internet sales over 20% of our total business while our objective was 5-10%.

Todd Welzbacher - Vice President, Sales & Business Development at Champion Power Equipment

The Sage Tree crew thinks outside the box!  We’ve been presented opportunities we may have otherwise missed—attentive to detail, quick on the follow up, and most importantly full of good ideas!

Jeff Braun, CFO Meyer Distributing

Sage Tree has helped Prime Fit build its ecommerce business from scratch.  They are both professional and fun to work with, a great partner.

Bryan Humpert - President at Prime Fit, Inc.

Sage Tree has helped drive our e commerce sales through their expertise in the dot com channel, we really enjoy working with their team of people on various eCommerce accounts.

Andy Galombeck - VP of Sales at GHP Group

I have been working with the Sage Tree team for 5 years. They are a trusted advisor in the areas of eCommerce and Retail Business. Our partnership has resulted in numerous opportunities for successful growth.

Pat Diggins - VP Business Development, Fidelitone Logistics

I have had the privilege to work with Heather for the last year and 1/2. She is a true professional who goes the extra mile for her accounts/vendors. She handles every situation good or bad with dignity and class. She is not only a great sales manager BUT also a great person!

Pat McCartin - Director of Sales at QB Products, LLC

I thought we were generally on top of trends in the eCommerce world - but the Sage Tree team opened my eyes to the fact that the channel shift to eCommerce will be even bigger than the rise of the big boxes in the 1990's and won't stop in our lifetimes. My time at the Symposium convinced me that we need to organize and plan resources differently - hugely valuable to Thermacell Repellents.

Steve Hill - President & CEO of Thermacell Repellents Inc.

I have had the tremendous experience of working with Sage Tree for several years. Sage Tree has been instrumental in helping us develop and drive our e-commerce business from scratch to a very successful business channel. I have complete confidence in their ability, knowledge and experience and I always know that they will act in the best interests of my company.

Clint Pardue - Sales Operations Manager at Eaton

Ewbank has been using Sage Tree for nearly two years and has been extremely pleased with their performance and results.  I have been managing agencies for over 30 years and this is the most proactive group I’ve ever worked with.  I highly recommend Sage Tree for their personal  attention to your business and aggressive proactive drive to grow your business. And on top of that, they are really nice people to work with.

Tom Cheek - VP of Sales

From the onset, Sage Tree approached our business with a positive, take charge attitude. Their extensive knowledge of Amazon has been instrumental as we collectively built a strategic business plan.

Each of their team members is committed to driving growth and is highly engaged in execution of the plan. It is a pleasure to work with a team of dedicated individuals that represent the face of our organization. Would highly recommend Sage Tree as a key business partner to deliver category and long term growth.

Janice McCarthy - Director of Sales at NUK

Ian Haldimann and the Sage Tree Team demonstrate in action the value of a true business partner while consistently delivering measurable results. They have extensive experience and creativity which have significantly aided our primary goal, servicing our customers needs at the highest level.

Mike Hartley – President at Sainty International, LLC

Working with Robb Powell and the entire Sage Tree team has been a great experience. Sage Tree's customer focus and attention to detail has exceeded our expectations. They worked with us to develop new sales models that have had a significant impact on our business and brand awareness. The entire Sage Tree team understands ecommerce strategy and executes extremely well. Based on working with the various team members, Sage Tree has a strong reputation across the Honeywell organization.

Stephen Ulik – Global Trademark Licensing at Honeywell

We hired Ian and his company SageTree in 2010 to help Generac develop a stronger e-commerce platform to sell our products. Our base is already strong, but Ian is able to take things to another level by using their deep in house knowledge of sales, marketing and the internet and focus on details to provide a stronger consumer awareness of our products and a better close rate. Our expectation is a strong sales year in 2011 now that all the pieces are in place. Based on the involvement and dedication to their craft, I am confident in success with Sage Tree.

John Quast - Vice President of Sales at Generac Power Systems, Inc.

I met Ian and Sage Tree while working as a Vendor Manager at As a company, and Ian in particular, they have understood and adapted to the online world and provided exceptional service on the accounts they represented. I knew that I would get prompt attention to the questions or projects I needed done, and the attention to detail would always be there. I am happy to have known Ian and Rob Powell and continue to value the relationship we have, and I hope, the friendship we have built will last even longer.

Ralph Scherrer - Former Amazon Buyer

Sage Tree works with over 100 retailers nationwide


Buy Buy Baby



Office Depot/Max

Groupon Goods


ToysRUs & BabiesRUs


Facebook knows what you like, Google knows what you search and Amazon knows what you buy. 

Each month, Amazon has more unique visitors than Walmart, Target and Best Buy combined and is leading eCommerce into the future with new technologies, programs and services every day. Sage Tree aims to foster strategic partnerships to grow sales and brand awareness and currently works with over 100,000 ASIN’s on Amazon today. is a membership based retailer that is unlike any other.

Costco is dedicated to bringing their members the best possible quality and value with 100% customer satisfaction. Sage Tree has developed a rigorous process that has repeatedly produced fantastic results for our clients. The image below provides the framework for our approach:


Walmart customers expect to have access to great products at low prices, anytime and anywhere

With more than 1,000,000 products available online, Walmart eCommerce combines the small structure and nimble nature of a startup with the resources of the world’s largest retailer. Sage Tree currently works with a vast amount of products on and continues to grow sales and business each year.

Home Depot, the world's largest home improvement specialty retailer, is committed to growing its online channel.

With fiscal 2013 retail sales of $83.2 billion and earnings of $6.3 billion, Home Depot continues to grow year after year. Home Depot has more than 2,200 retail stores in the United States (including Puerto Rico, the U.S. Virgin Islands and the territory of Guam), Canada and Mexico. Sage Tree’s valuable partnership and expertise continues to grow sales and brand awareness within Home Depot.

Home Depot Image

Target’s online revenue growth has been strong and steady as the retailer continues to enhance its online shopping experience.

Target rewrote 75% of the code in its eCommerce platform in 2014, and as a result, is now considered by eCommerce experts to be up to par with its rivals and even taking the lead in some areas, namely mobile shopping. Target has been a part of the "boom" in online retailing as its own online sales have turned out significantly better than the company's store sales.

Staples is a unique online retailer that no longer sells just office supplies.

Rapidly growing to become one of the largest office supply chains, Staples is beginning to change their model to include every consumer rather than just businesses and offices.